• Project Blu becomes ‘A Friend Of’ British lifestyle brand Joules

    Project Blu becomes ‘A Friend Of’ British lifestyle brand Joules

    We are thrilled to announce that we have recently joined the Joules family alongside a host of handpicked British independent businesses as part of ‘Friends of Joules’.  Established in Britain by Tom Joule three decades ago, Joules is a premium lifestyle brand with an authentic heritage. The brand’s new online marketplace ‘Friends of Joules’ is perfectly curated for a contemporary country lifestyle, bringing together hundreds...
  • 2020: Dogs That Will Dominate The Next Decade

    2020: Dogs That Will Dominate The Next Decade

    With social media impacting and influencing all kinds of lifestyle and consumer decisions, it makes sense that it would influence what kind of dog people choose. Instagram is like the TV was in an earlier era. ‘Lassie’ inspired a mid-century collie boom, and ‘Frasier’ propelled a Jack Russell terrier moment in the 1990s.  With dogs becoming more human, we’ve taken a more considered look...
  • How To Become An Eco Friendly Pet Owner in 2020

    How To Become An Eco Friendly Pet Owner in 2020

    As dawn breaks on a new decade, forest fires rage in Australia, floods swamp Indonesia and climate change is (or should be) at the forefront of everyone’s mind. With a staggering 1 billion native Australian animals lost to date, we watch on helplessly from the UK as Mother Nature reminds us of her savage power.  As we all look for more ways to reduce...
  • How We Make Our Upcycled Dog Beds

    How We Make Our Upcycled Dog Beds

    ‘Reduce, re-use, recycle’ is a mantra we are all increasingly familiar with as the collective public conscience has woken up to what plastic is doing to our planet. But the fact remains that a huge proportion of plastic bottles don’t even make it to a recycling plant. Plastic, by its very nature, does not break down; it is designed to last forever and yet...
  • Five Recycled Dog Products Guaranteed To Reduce Your Pet’s Carbon Paw Print

    Five Recycled Dog Products Guaranteed To Reduce Your Pet’s Carbon Paw Print

    As society’s become more aware of environmental damage and the war on plastic has gathered momentum, so consumer mindsets have shifted to swapping flimsy throwaway household items for more sustainable choices. What’s more, with the UK’s pet population booming, it’s no surprise that this appetite for ethical decision-making is extending to our four-legged friends. Long gone are the days when the term ‘sustainable’ conjured...
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